Burger King’s “Real Meals” – My Take

Perhaps some of my followers have heard of Burger King’s new “Real Meals” – kind of like a counter to McDonald’s “Happy Meals,” but for a much older, more mature and dare I say more “real” audience. They come in different varietals, including the “Salty” Meal, “Pissed” Meal, “Blue” Meal, and my personal favorite – the “DGAF” Meal. They will feature a Whopper, fries and drink and will be available at select locations in New York City, Los Angeles, Miami, Austin, Seattle and Miami.

Don’t believe me? See for yourself!


Photo Credit: Burger King Official Facebook Page.

Now, some might find this highly offensive, pessimistic, among other things. I, for one, think it’s absolutely brilliant marketing.

See, here’s the thing – I’m all about being real. I’m all about being true to our deepest inner feelings and expressing those, societal stigma be damned. I refuse to feign happiness just to placate someone, and so should you. Feigning happiness and sweeping your troubles under the rug will just come back to bite you in the ass later. Trust me, I know that one from experience. It’s OK to be salty. It’s OK to be blue and it’s OK not to give a fuck. We’ve all felt that way, whether we want to admit it or not. Maybe this will give us a humorous take on the topic and make it easier for us to express how we feel, for this is how we will beat the stigma against mental health.

So yes, I will “feel my way” and I will be unapologetic about it. If I’m pissed I’ll express it. If I’m sad I’ll express it, and if I just don’t give a fuck I will tell it to your face. I enourage all of you to do the same, and if anyone tells you to smile when you don’t fucking want to, I say tell them where to shove it! It’s fucking insulting when people say that, and they need to cut that shit out.

That’s just my take on the topic. What say you?

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